40 Years of ACTION NEWS!
Wednesday, March 17, 2010!
It Was a Wonderful Luncheon!

(Left to right) Broadcast Pioneers members Steve Levy and Marc Howard
Broadcast Pioneers Luncheon
Wednesday, March 17, 2010

And the luncheons kept on coming. Hit after Hit! Smash after smash! Blockbuster after Blockbuster. And Wednesday, March 17, 2010 was no exception. Our topic was "40 Years of Action News." WPVI-TV will celebrate the beginning of their 41st year only a couple weeks after this event. It all took place at the beautiful Bala Golf Club, 2200 Belmont Avenue in Philadelphia! Just minutes away from Channels 6, 10 and 17 plus the radio stations in Bala Cynwyd.

Our moderator was Broadcast Pioneers member Larry Kane, who anchored the very first Channel 6, Action News broadcast.

Broadcast Pioneers member Larry Kane
Broadcast Pioneers Luncheon
Wednesday, March 17, 2010

Our panel included:

Mike Davis, the genius behind those promos like "There Goes That News Van"
Marc Howard, Action News anchor for a quarter of a century
Lew Klein, longtime Channel 6 Executive/co-owner of Gateway Communications
Steve Levy, Anchor and Sports Reporter for Action News, 1975 to 1981
Monica Malpass, current 5 pm WPVI-TV "Action News" Anchor
Matt O'Donnell, current weekday morning Anchor for "Action News"
Joe Pellegrino, former Sports Director for the station, 1976 to 1982
Don Tollefson, former Sports Director and anchor for 15 years at WPVI-TV

Our Board Member Bob Kravitz, photojournalist for Action News for decades made sepcial, introductory remarks. Plus, live on the telephone from his home in South Carolina was"Action News' First Meteorlogist," Dr. Francis Davis.

(Left to right) Broadcast Pioneers Board Member Joe Pellegrino and Don Tollefson
Broadcast Pioneers Luncheon
Wednesday, March 17, 2010

Meet and greet (networking) started at 12 noon with a full-course lunch including salad, coffee or tea and dessert being served at 12:30 pm. There was also a crudité and cheese table. The cost was only $25 per person and was open to all our members, any person in the industry or associated fields; both people now active and retirees. You did NOT have to be a member to attend.


The audio is encoded both as Real Audio and as Windows Media Format and is divided into two parts. The audio in Real Audio rolls. That is, once you have the audio playing, it will automatically go to part two at the proper time. You don't have to start the second half. If you wish to listen with the Windows Media Player, you will have to start the second half manually when the first part is over.

Listen in Real Audio!

Listen to Part One in Windows Media Format!
Listen to Part Two in Windows Media Format!


Our video is available in HD and in the Windows Media Format only! Shot and encoded by Broadcast Pioneers member Brad Seecof and his company Metramedia Studios.

Watch HD Video in Windows Media Format!

From the official archives of the Broadcast Pioneers of Philadelphia
Photos originally donated by Jon Falk
Audio orginally donated by Broadcast Pioneers members Dave Michaels & Bill Gellhaus
Video courtesy of MetraMedia Studios and Broadcast Pioneers member Brad Seecof
© 2010, Broadcast Pioneers of Philadelphia
All Rights Reserved

The e-mail address of the Broadcast Pioneers of Philadelphia is pioneers@broadcastpioneers.com